Head-to-head
Boulevard vs Fresha
Side-by-side comparison of Boulevard and Fresha for 2026. Winner overall: Boulevard.
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Boulevard
Booking
4.7
Boulevard is the premium booking platform for self-care businesses.
- Beautiful self-booking flow
- Card-on-file reduces no-shows
- Great analytics
Starting price
$235/mo
Free trialVisit site
Fresha
Booking
4.6
Fresha is a free salon/spa booking platform funded by a consumer marketplace.
- No monthly subscription
- Marketplace drives new clients
- Solid feature set
Starting price
Free
Free trialVisit site
Boulevard vs Fresha at a glance
| Feature | Boulevard | Fresha |
|---|---|---|
| Starting price | $235/mo | Free |
| Category | Booking | Booking |
| Free trial | Yes | Yes |
| Rating | 4.7 / 5 | 4.6 / 5 |
| Best for | Multi-location spas and high-end salons. | Salons and spas that want exposure without monthly software fees. |
Boulevard pros
- Beautiful self-booking flow
- Card-on-file reduces no-shows
- Great analytics
Boulevard cons
- High price for small studios
Fresha pros
- No monthly subscription
- Marketplace drives new clients
- Solid feature set
Fresha cons
- Commission on new marketplace clients
- Less control over branding
Boulevard
From $235/mo
Fresha
From Free